Super Bowl commercials
It's that time again, our annual preview of commercials rolling out for "the Superb Owl" as someone cleverly said. You know what we mean, the football championship with the jealously trademarked name. Right, that one. Bloomberg reports that a thirty-second commercial for Sunday's game has been selling for $5.1 to $5.3 million this year. Though analysts say…
It's reported that NBC has received over $500 million in advertising revenue for this year's Super Bowl. It's such a big event, companies pull out all the stops for this one night -- and some people admit to watching the game as much for the advertisements as for the football! Our son Caleb took a…
If you can tell a story in 30 seconds and you had $4.5 million to do it, you could have bought a commercial spot during the Big Game this year. If you're like the rest of us, you may be looking forward to the explosion of persuasive creativity which plays out this weekend. Commercials are…